CASE - manicure master
Social Media Advertising
Results of working with a manicure master (Kyiv):
Spent: $345.77
Sales: 100
Earned: $1811 (75000₴)
Roas: 525%
Leads: 155
CPC: $3.46
CPL: $2.23
What was done:
- competitor analysis and data recommendations for profile design;
- service promotion hypotheses;
- development of launch structure;
- creation of texts, offers, and creatives;
- testing of various hypotheses and creatives;
- optimization of advertising campaigns.
Conclusions:
During the work process, we concluded that the most attention-grabbing creatives are those featuring examples of the manicure master's work, creatives with available time slots for appointments in the coming days, and dynamic videos with a clear offer.
Also, during the collaboration, we managed to attract 372 new subscribers.
In summary, I would say that when there is an understanding of what works in this niche, good results can be achieved.
#targeted #advertising #target #Instagram #Facebook #FacebookAds #adsmanager #case #marketer #manicure
Spent: $345.77
Sales: 100
Earned: $1811 (75000₴)
Roas: 525%
Leads: 155
CPC: $3.46
CPL: $2.23
What was done:
- competitor analysis and data recommendations for profile design;
- service promotion hypotheses;
- development of launch structure;
- creation of texts, offers, and creatives;
- testing of various hypotheses and creatives;
- optimization of advertising campaigns.
Conclusions:
During the work process, we concluded that the most attention-grabbing creatives are those featuring examples of the manicure master's work, creatives with available time slots for appointments in the coming days, and dynamic videos with a clear offer.
Also, during the collaboration, we managed to attract 372 new subscribers.
In summary, I would say that when there is an understanding of what works in this niche, good results can be achieved.
#targeted #advertising #target #Instagram #Facebook #FacebookAds #adsmanager #case #marketer #manicure