Tennis Club in Marbella
The purpose of the advertising: Attract customers to the lease of the courts, as well as to the services of coaches
Traffic on the Instagram account
Target audience: Tennis lovers, Families, Pensioners, Professional players , Tourists, Corporate clients
Geography: Marbella, Estepona
What was done:
Market research and the definition of the target audience.
2 Identification of target audience segments
3 Preparation of individual communications, with each segment of CA:
3.1 Rental of courts
3.2 Work with the coach
3.3 Working with a child coach
3.4 Competition
3.5 Happy hours for the lease of the court.
4 Start and conduct of RK
5 Regular calls with the sales department, to identify the effectiveness of the campaigns.
6 Installation and advertising optimization based on sales managers' feedback
For the advertising creo are used statistics and videos.
Traffic on the Instagram account
Target audience: Tennis lovers, Families, Pensioners, Professional players , Tourists, Corporate clients
Geography: Marbella, Estepona
What was done:
Market research and the definition of the target audience.
2 Identification of target audience segments
3 Preparation of individual communications, with each segment of CA:
3.1 Rental of courts
3.2 Work with the coach
3.3 Working with a child coach
3.4 Competition
3.5 Happy hours for the lease of the court.
4 Start and conduct of RK
5 Regular calls with the sales department, to identify the effectiveness of the campaigns.
6 Installation and advertising optimization based on sales managers' feedback
For the advertising creo are used statistics and videos.