Concept for Ecommerce with Selling Bicycles Specialized

To increase the image, press ctrl and turn the mouse wheel.The sale of bicycles is a primary task.The buyer must feel that he purchases something more than a bicycle - lifestyle, access to the "club of the owner of expensive bicycles", recognition on the roads, elite.The target audience:
Men and women aged 20-45 years, average and higher, are interested in active leisure, regularly buy sports devices on the internet.They value the comfort and service in life, they don’t want to get rid of the complex interfaces.Ready to build long-term "relationships" with the store if it will satisfy them at the first purchase.Initially, she explored other B2C online stores, their main pages, filters, the order process, functional.Created by User Flow.Since time was limited, she renounced the prototypes and began to make the design immediately.In the process it has spent a lot of time on the details that would make the website the most convenient for the potential customer (e.g., “bread shelves”, step-by-step ordering with the minimum number of fields to enter, filters, etc.)#web-design #design #web #webdesign #web-design #design #design #design #design #UX-design #ui/ux #UI-UX #ux/ui #UIKit #ecommerce #e-commerce #internet store #figma