Provided consulting support for an online shoe and clothing store with the first launch of advertising on Rozetka and Epicenter.
The work was conducted through the Freelancehunt workspace: the client sent screenshots of the advertising accounts, and I guided step-by-step on what to choose, which products to launch, what budgets and bids to set.
What was done:
— a safe working format was established through screenshots without sharing access;
— products were selected for the first test on Rozetka;
— a test campaign was launched for 7 products with a budget of 100 UAH/day;
— initial metrics were checked: impressions, clicks, CPC, expenses;
— the advertising account of Epicenter was analyzed;
— balance, old campaigns, and launch logic were checked;
— a new test campaign for Umbro products was created;
— a controlled budget was set: 500 UAH per campaign, 100 UAH/day, bid of 1 UAH per click;
— the client was explained how to view the first results and why it is important not to mix different categories in one test.
Result: the client received two active test advertising launches on marketplaces, a clear logic for product selection, budget control, and further advertising analysis.
Hashtags:
#Rozetka #Epicenter #MarketplaceAdvertising #PPC #Marketplaces #OnlineStore #ProductAdvertising #Ecommerce #Consultation #Freelancehunt
The work was conducted through the Freelancehunt workspace: the client sent screenshots of the advertising accounts, and I guided step-by-step on what to choose, which products to launch, what budgets and bids to set.
What was done:
— a safe working format was established through screenshots without sharing access;
— products were selected for the first test on Rozetka;
— a test campaign was launched for 7 products with a budget of 100 UAH/day;
— initial metrics were checked: impressions, clicks, CPC, expenses;
— the advertising account of Epicenter was analyzed;
— balance, old campaigns, and launch logic were checked;
— a new test campaign for Umbro products was created;
— a controlled budget was set: 500 UAH per campaign, 100 UAH/day, bid of 1 UAH per click;
— the client was explained how to view the first results and why it is important not to mix different categories in one test.
Result: the client received two active test advertising launches on marketplaces, a clear logic for product selection, budget control, and further advertising analysis.
Hashtags:
#Rozetka #Epicenter #MarketplaceAdvertising #PPC #Marketplaces #OnlineStore #ProductAdvertising #Ecommerce #Consultation #Freelancehunt