Online store of electrical pneumonia tools
#contextual advertising #googleadwords #googleads #googleshopping #GoogleMerchant #reklamgoogle #seo #SEO-progress #seo-optimization #SEO-optimizer
#marketing #internet marketing #remarketing #internet marketing #internet marketing #internet advertising #internet marketing #internet advertising #internet promotion #complex_moving_brand #website #website
Advertising Campaign from Zero
The customer had a small budget at the initial stage so the work was done extremely carefully and advertising campaigns were launched gradually based on the marginality of the categories of goods.The following contextual advertising tools have been set up:
Advertising in Google Search
Marketing by categories
The Google Shopping
Smart Google Shopping
Dynamic Remarketing
The regulation of the rate adjustments depending on the day of the week, age, gender and time of the day gave the opportunity to show the ads in the most suitable for the visitors of the site period.The breakdown of cities campaigns with the corresponding texts of the ads gave a greater involvement to the site visitors in purchasing goods on the site, an increase in CTR and a decrease in the click cost respectively.The quality-optimized audience by gender and age minimized the costs and shows of the non-target audience.During the work process, the site has been repeatedly optimized from the point of view of youthability.The adaptative line of the site was also fully optimized, which gave rise to transactions from mobile devices.Quality-based analytics has provided the opportunity to build a wing of sales and significant help in optimizing context advertising and the site itself.All of these activities have led to a high recovery of investment in contextual advertising.Also significantly increased associated transactions with a huge share of context advertising participation.
#marketing #internet marketing #remarketing #internet marketing #internet marketing #internet advertising #internet marketing #internet advertising #internet promotion #complex_moving_brand #website #website
Advertising Campaign from Zero
The customer had a small budget at the initial stage so the work was done extremely carefully and advertising campaigns were launched gradually based on the marginality of the categories of goods.The following contextual advertising tools have been set up:
Advertising in Google Search
Marketing by categories
The Google Shopping
Smart Google Shopping
Dynamic Remarketing
The regulation of the rate adjustments depending on the day of the week, age, gender and time of the day gave the opportunity to show the ads in the most suitable for the visitors of the site period.The breakdown of cities campaigns with the corresponding texts of the ads gave a greater involvement to the site visitors in purchasing goods on the site, an increase in CTR and a decrease in the click cost respectively.The quality-optimized audience by gender and age minimized the costs and shows of the non-target audience.During the work process, the site has been repeatedly optimized from the point of view of youthability.The adaptative line of the site was also fully optimized, which gave rise to transactions from mobile devices.Quality-based analytics has provided the opportunity to build a wing of sales and significant help in optimizing context advertising and the site itself.All of these activities have led to a high recovery of investment in contextual advertising.Also significantly increased associated transactions with a huge share of context advertising participation.