Online store of electronics

General information :
Localization - Russia
Start Traffic – 19,000 Sessions
Start of work - June 2018
Duration of work: 5.5 months

The objectives:
Growth of Organic Traffic

The completed work:
1 .Comprehensive SEO website audit.2ndExtended structure of a number of sections.ThreeInternal optimization of pages of lists and tags:
SEO text templates;
Templates of meta-categories.- templates of names for a number of cards of goods.- the phrase frequency of the goods of a number of sections, on request "Brand + Model" (e.g. Lenovo IdeaPad 320-17AST), for TOP100 goods written descriptions using key requests in the accurate entrance;
- on the cards of goods that are not included in TOP100, a text template with synonyms of characteristics and key requests is placed in accurate entrance.4 .Clustering of the semantic core.New filters are created for a number of sections.and 5.Level 1 and Level 2 filters are optimized for a number of sections.6 .Inbound link from the characteristics of the goods to the pages of the filters.7 .Optimized pages of sorting.8 .Technical optimization is made:
The rules of forming the URL;
the micromark;
other tasks.The 9.Google returns to the index of the goods cards excluded in connection with the DMCA legislation.Results of work:
Organic traffic increased by 19,000.Sessions per month up to 47,000.Sessions, which amounted to 250%.