Successfully completed a comprehensive set of works on technical and internal SEO assessment, as well as overall improvement of usability and optimization of the online store jdgreta.co.uk based on the Shopify platform. The project combined both SEO tasks and technical refinements (Frontend/UX), which allowed for a comprehensive improvement of the site's metrics and the quality of user interaction with the platform.
What was done:
SEO optimization and metadata: Complete update and correction of all metadata (Title, Description) based on the provided SEO audit to improve search engine rankings.
Technical specifications for the programmer: Preparation of detailed technical tasks for implementing corrections on the Shopify template and fixing internal errors of the resource.
Template update: Successful update and adaptation of the site template (Next version) to current performance and design requirements.
Correction of review duplication: Configuration and optimization of review functionality through the Judge.me plugin, fixing bugs related to their duplication in product cards.
Improvement of UI/UX and readability: Adjustment of the color scheme of text in key interface elements (particularly in catalog filters) to ensure comfortable reading and convenient navigation for customers.
Elimination of minor flaws: Conducted an additional audit of the site's pages for visual defects and promptly corrected noticeable roughness in the interface.
Result:
The client received a fully optimized, fast, and technically corrected online store on Shopify. Errors in product cards and reviews were fixed, the design and template were updated, and all key SEO parameters were configured for further organic traffic growth.
What was done:
SEO optimization and metadata: Complete update and correction of all metadata (Title, Description) based on the provided SEO audit to improve search engine rankings.
Technical specifications for the programmer: Preparation of detailed technical tasks for implementing corrections on the Shopify template and fixing internal errors of the resource.
Template update: Successful update and adaptation of the site template (Next version) to current performance and design requirements.
Correction of review duplication: Configuration and optimization of review functionality through the Judge.me plugin, fixing bugs related to their duplication in product cards.
Improvement of UI/UX and readability: Adjustment of the color scheme of text in key interface elements (particularly in catalog filters) to ensure comfortable reading and convenient navigation for customers.
Elimination of minor flaws: Conducted an additional audit of the site's pages for visual defects and promptly corrected noticeable roughness in the interface.
Result:
The client received a fully optimized, fast, and technically corrected online store on Shopify. Errors in product cards and reviews were fixed, the design and template were updated, and all key SEO parameters were configured for further organic traffic growth.