Packaging concept project + Advertising

Concept design of the packaging and advertising banner for Yum Orange fruit bar. The entire project was developed from scratch – starting with the color palette inspired by the freshness of oranges, through graphic composition, up to the final advertising poster. I worked only with a basic mockup and built a full branding concept that communicates energy, vitamins, and the refreshing taste of the product. The advertisement was created in a consistent visual style to emphasize the natural and fresh character of the bar, resulting in an eye-catching promotional material.

#branding #opakowanie #packagingdesign #projektgraficzny #graphicdesign #brandingproduktów #fooddesign #reklama #mockup #freelancedesigner