A professional cosmetic store. SMM Instagram

The task was to sell expensive professional cosmetics through Instagram in a provincial city with a population of 350,000 people.Analysis and Preparation
A competitor analysis was carried out.Analysis of account layout, style of photographing the product, text description.A survey was conducted of girls using expensive cosmetics to identify the main pain of CA.Avatar of the client.Based on these data, a business page was created, the description and contacts were filled.Initially, the budget was very limited, and it was not possible to hire a professional photographer to create content.Therefore, the photo forums were studied, several appropriate ideas were found.And at home, a photo zone was built from a vegetable cutting board, a laptop and a pair of books.With this photo zone, photos were made for content and the account was filled.Then, when the account was able to accept traffic, he began to promote.Results
It is spent on advancement - 6000r.Number of subscribers - 2400
The goods are sold for 26000r.The whole work from the moment of thought to the writing of the case took a month and a half.The account is at the very beginning of its development.The promotion is currently suspended because the goods are over.A narrow geo is not a judgment if you have a good offer and knowledge of CA.