Project: Instagram design for @karka_mashkanta
Client: Financial company Karka (Israel)
Role: Visual content designer and content stylist
Task: Development of the visual style for Instagram feed and covers for Reels in accordance with the company's corporate style, taking into account the subsequent integration of the feed into the corporate website.
What has been done:
- Created a comprehensive design guide based on the corporate palette and brand logo.
- Developed templates for posts and Reels with a unified visual style.
- Post covers adapted for web embedding format, ensuring visual continuity between Instagram and the website.
- Maintained a balance between brand recognition and engagement on social media.
- Visuals accompany informative texts about finance, mortgages, taxes, and lending, maintaining a professional tone.
Comment:
The project combines a strict financial style with elements of infographics and content marketing. When developing the design, the features of mobile audience perception and the client's requirements for modular integration of the feed into the website were considered.
Role: Visual content designer and content stylist
Task: Development of the visual style for Instagram feed and covers for Reels in accordance with the company's corporate style, taking into account the subsequent integration of the feed into the corporate website.
What has been done:
- Created a comprehensive design guide based on the corporate palette and brand logo.
- Developed templates for posts and Reels with a unified visual style.
- Post covers adapted for web embedding format, ensuring visual continuity between Instagram and the website.
- Maintained a balance between brand recognition and engagement on social media.
- Visuals accompany informative texts about finance, mortgages, taxes, and lending, maintaining a professional tone.
Comment:
The project combines a strict financial style with elements of infographics and content marketing. When developing the design, the features of mobile audience perception and the client's requirements for modular integration of the feed into the website were considered.
Dnepr 
Available for hire
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