Project “Modern Light Technologies”

Project “Modern Light Technologies”
About the company:
Internet store Modern Light Technologies - supplier of light equipment and light sources
The main problems with the site:
A number of technical errors
A large number of optimized pages for a long time in the index
Uncomfortable to use the site
High competitive themes
Direct tasks:
Promote the site to the top 10 on the priority list of keywords, increase the visibility of the site, raise the visibility from the free search, as well as sales.What they started with
The visibility of the site on the priority list of search queries in Google and Yandex is 11%.Separately, the visibility in Google was 7%, in Yandex - 15%.Success of progress:
In the last year, the site’s visibility has been increased twice – 48 403 compared to 24 258 in the previous year.The visibility of the site on the priority list of search queries increased to 50%.The visibility in Google is 31%, in Yandex is 68%.What work has been done:
a full set of SEO optimization work;
Creating the correct structure of the site;
improvement of the website design to improve the youthability;
increasing the number of pages on the site by creating pages of the filter;
linked promotion;
popularization of the site on social networks;
Crowd-Marketing (distribution of links on forums)