Promote the home staff website in Google Ads

Google Ads website for home staff selection.The work was done:
- thoroughly selected keywords to create search campaigns in Google http://bit.ly/2oTIl3m ;
- written announcements with various UTPs and calls for action;
- processing the technical settings in the Google Ads account;
- setting the tracking of conversions in the Google Analytics and Google Tag Manager account (set the tracking of sending the personal order form on the site and clicking on the number on the site to call because the call tracking was not connected);
launch of search campaigns;
- daily analysis of the search requests for the previous day and adding the original list of minus words (in the first month of the campaign it is important to monitor the search requests to immediately remove all the irrelevant and not waste the budget);
- launching a remarketing campaign in KMS to return users who have not done the necessary action for us on the site.The result:
In the month of the work of the advertising campaigns received 48 conversions:
-- send the form - 33 -http://ipic.su/aDq7K.jpg
-- click on the phone number (possible call to the site) - 15 - http://ipic.su/aDq7I.jpg

The cost of the application is 477 UAH.#ppc #contextadvertising #GDN #GoogleAdwords #gtm