Promotion of cargo transportation services in the USA (Google Ads)

Lead Generation & Sales 600 USD
Job 7 of 8
Request:

Test the involvement of clients using Google Ads traffic source, as targeted advertising worked for them.

The maximum allowable cost of attracting a client is $100.

What has been done:

- Analyzed the competitive market and found working keywords.
- Search campaigns were set up with breakdown by states for relevant keywords and effective ad texts were written.
- Optimization moments were carried out during advertising campaigns, including using negative keywords.
- Prepared the audience on competitors' websites.

What are the results?

Budget spent: $20,156
Number of applications: 208
Cost per application: $97

It is worth noting that the average service check was $3500.
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