• Promotion of handmade children's accessories •

Work Completed:

• Analytics, Facebook pixel, and event setup in the online store using Google Tag Manager completed.
• Creative work done for each product group.
• Audiences prepared for targeting and retargeting in case of abandoned carts, uncompleted orders, etc.
• Support and setup of advertising campaigns for Facebook and Instagram conducted.

Results:

• Number of inquiries - 298.
• Average cost per inquiry - $4.81.
• Number of items per order - 2.1.

Conclusions:

This project is an excellent example of how, through related products, one can increase the average order value and achieve a high level of profitability in advertising campaigns.

#FacebookAds #facebook #instagram #leadgeneration #advertising #targeting #socialmedia

Have questions? Write!