Promotion of a nail salon

The project has been running for 3 months.

Point A of the project - almost no clients, don't know how to attract them, advertising didn't work.

Point B - let's turn off the advertising for a few days, too many entries)

Let's move on to the results

I didn't even imagine that they would turn out like this:

Budget spent: $957
Applications: 273

Cost per application: $3.5

Cost per client: $5