Promotion of the Car Company from Europe

At the time of the collaboration, the customer had already pages on Facebook and Instagram.But all of these resources required serious recycling.Everywhere only photos of cars were published without a described and clear strategy of account promotion.You need to correctly “pack” the account and change the format of the posts (examples of the packaging can be viewed in our portfolio).Following the analysis and packaging, we developed a strategy of promotion:
The main flow of traffic we directed to the lead form.Those who did not leave the application we gathered in a separate audience.In the course of the campaign we also targeted advertising to different audiences.The most effective was the audience of men from 25 to 50 years without specification of interests.For a short time we shrinked this audience specific interests, but this raised the application price by 30%.High efficiency was given by declarations with the indication of economics in 30 - 40% of the sum of taxes and fees in Ukraine.We were able not only to get applications through the lead form.In the comments to the advertising publications was also a lot of requests for the service of the customer.During the campaign, we received the following results:
1 .A few dozen applications to select the car in the comments;
The 2nd540 applications through the leads form with an average leads price of $ 1,09;