Promotion of the course on Facebook & Instagram from Atom - 2246 applications
About the company
Atom is a modern online platform for learning digital professions. It trains specialties such as traffic arbitration, investment, targeted advertising and SMM. In this case, we will consider an example with the training of a targetologist.
What tasks were placed?
The price of the product (ROMI) is above $300.
Attract as many customers as possible with the price for the application for the direct sale course up to $5 and the price for the application for the webinar up to $1.
What was done
Prepared portraits of lucky-like (like the original target audience) customers.
Created materials for advertising in the form of banners. Focus on people without experience.
The hypothesis of advertising. The worst showed itself the 2 course stock at the price of 1, the best - the webinar curtain and the direct sale of the course.
Results
Total number of applications: 2246;
The average cost of 1 application: $1,07;
Duration of advertising: 60 days;
Recovery rate (ROMI): 248%
Expensed budget: $2413,85
Atom is a modern online platform for learning digital professions. It trains specialties such as traffic arbitration, investment, targeted advertising and SMM. In this case, we will consider an example with the training of a targetologist.
What tasks were placed?
The price of the product (ROMI) is above $300.
Attract as many customers as possible with the price for the application for the direct sale course up to $5 and the price for the application for the webinar up to $1.
What was done
Prepared portraits of lucky-like (like the original target audience) customers.
Created materials for advertising in the form of banners. Focus on people without experience.
The hypothesis of advertising. The worst showed itself the 2 course stock at the price of 1, the best - the webinar curtain and the direct sale of the course.
Results
Total number of applications: 2246;
The average cost of 1 application: $1,07;
Duration of advertising: 60 days;
Recovery rate (ROMI): 248%
Expensed budget: $2413,85
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Vladislav S.
 Zaporizhzhia 21 0
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Available for hire
20 Safes completed
1 arbitration
On the service 7 years