RED LUMEN

LUMEN ROUGE — concept of a logo and mini-identity for a brand related to the world of fashion and premium style.

The design is built on the combination of elegant classic typography and a minimalist brand symbol — a refined star-shaped form that is associated with light, sparkle, and sophistication. The logo creates an atmosphere of high fashion, couture aesthetics, and modern luxury.

The project includes several variations:
Primary logo — the main horizontal composition;
Secondary logo — a compact and airy version with an emphasis on the rhythm of the letters;
Vertical logo — vertical format for packaging and digital applications;
Refined spacing version — a version with improved letter spacing for precise balance;
Submark (LR) — convenient for use on tags, labels, avatars;
Brand Mark (Solid & Outline) — a universal symbol for patterns, icons, and decorative elements.

The restrained black-and-white palette emphasizes the premium nature of the brand and its focus on minimalism and refinement.

The project is created for a portfolio as an example of fashionable, delicate, and universal identity that is suitable for fashion brands, boutiques, stylish clothing studios, beauty projects, or premium art initiatives.
#logotype #portfolio #Logos