UI / UX redesign

UI/UX re-design of a multi-page website.
Commitment: Increase the sales of goods and courses, identify the problem "why doesn't work?" and change the UI to more modern.
Research has been conducted, such as:
"User reviews" accordingly received information about the disadvantages or difficulties that users encountered.

Competitive Analysis
They collected and compared data about the product of competitors and found their weak and strong sides. It also to draw a portrait of an active user.