The Beauty Salon on Instagram

Goals
• Increase the number of subscribers (potencial customers)
• Increase the flow of new customers
• Increased awareness of the study

Results
I will tell you about the result and what has led to it.During the work time:
• 1015 potential customers have signed;
• There have been 377 applications (leads) during the work time;

Working audiences
Among all the audiences, they were good:
Girls interested in brushes, nails and brushes between the ages of 20 and 45 years (heat clients);
Girls living near the hall;
• like-to-like audience (persons similar to the chosen audience, namely to the coming and returned customers);
City girls 20-45 years old

Traffic
To fit into the budget by analyzing everything at the start, they decided to start working with Instagram, as this site was already more or less prepared.The numbers
It’s time to talk about the numbers.During the work time, 1015 girls signed, 377 people left applications.On average, 46% of them passed to the customer status, which is 172 customers who could track on Instagram (some girls over 35 were registered directly by call).As the audience is filled with advertising on instagram, we will smoothly move to vk as long as the girls in inst rest from it.And we’ve already prepared the group in advance for the reception of traffic.A little strange fact, the group was created a month ago, no advertising was used, but at the same time the girls themselves find and address.