Salon of laser hair removal in Poland

Client's requests:
- stand out salon among competitors, work on brand;
- attract interested women to the procedure;
- engage the audience, develop Instagram page;
- bring clients in "off-season".

What has been done:
1. launched 20 advertising campaigns;
2. tested different designs, formats of visual communication (video/static);
3. ran ads on TikTok;
4. encouraged the client to scale up and introduce a new procedure (massage);
5. provided sales funnel recommendations and increased Instagram statistics x4.

Results:
Budget for 2 months: 3,061zł
Appointments in 2 months: 76
Price per appointment: 40zł

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