Scaled up from $1500 to $3300 advertising budget for the carpet store

Niche: Car mats
Task: Scale sales without increasing customer acquisition cost when the previous agency failed

Initial situation
The client had already worked with another agency, but increasing the budget did not lead to more orders.
CPA remained the same or even increased. Sales hit a ceiling.

First month of work
Budget: $1776
Sales: 180
Customer acquisition cost: $9.87

Best month
Budget: $3332
Sales: 348
Customer cost: $9.58
Average receipt: 4266 UAH

What was done
Built a new customer acquisition system considering actual profitability

Determined the creative format that works specifically in this niche

Scaled campaigns without CPA decline

Conveyed the economic feasibility of hiring a manager and helped implement it to improve conversion from inquiries

Result
Instead of growth stagnation — the business reached a predictable scaling model with clear figures.
Every dollar invested yields more, without losing efficiency.

Write if you also hit a ceiling but want to break through it