SEO audit of the website: technical and external analysis for increasing visibility
Goal: Identify growth points, technical errors, and external factors affecting positions and traffic
Result: Detailed audit with priorities and recommendations for further promotion
# How is an SEO audit conducted?
The audit consists of **2 key stages**, which provide a complete picture of the website's condition.
1. Technical SEO audit
Analysis of the internal state of the website and its readiness for promotion:
* indexing of pages and correctness of structure
* checking robots.txt and sitemap.xml
* analysis of URL structure
* duplicates of pages and meta tags
* loading speed and Core Web Vitals
* mobile adaptation
* internal linking
* correctness of headings (H1–H6)
* basic content and SEO elements check
2. External SEO analysis
Assessment of factors that affect the trust and authority of the website:
* analysis of external links (quality and quantity)
* checking the anchor list
* analysis of donors and potential risks
* presence and condition of reviews (Google, platforms, directories)
* competitive environment in search results
* overall assessment of the website's reputation
- What does the client receive?
* structured report with issues and recommendations
* priorities: what to fix **first**, and what can be postponed
* basis for SEO promotion or contractor control
Ready to conduct an SEO audit of your website — write to get an audit of your project.
#promotion #audit #seo-copywriting #SEO-specialist #seo-rewriting #SEO/LSI-copywriting #SEO-layout #SEO #audit #traffic #internet-promotion #website-promotion
Goal: Identify growth points, technical errors, and external factors affecting positions and traffic
Result: Detailed audit with priorities and recommendations for further promotion
# How is an SEO audit conducted?
The audit consists of **2 key stages**, which provide a complete picture of the website's condition.
1. Technical SEO audit
Analysis of the internal state of the website and its readiness for promotion:
* indexing of pages and correctness of structure
* checking robots.txt and sitemap.xml
* analysis of URL structure
* duplicates of pages and meta tags
* loading speed and Core Web Vitals
* mobile adaptation
* internal linking
* correctness of headings (H1–H6)
* basic content and SEO elements check
2. External SEO analysis
Assessment of factors that affect the trust and authority of the website:
* analysis of external links (quality and quantity)
* checking the anchor list
* analysis of donors and potential risks
* presence and condition of reviews (Google, platforms, directories)
* competitive environment in search results
* overall assessment of the website's reputation
- What does the client receive?
* structured report with issues and recommendations
* priorities: what to fix **first**, and what can be postponed
* basis for SEO promotion or contractor control
Ready to conduct an SEO audit of your website — write to get an audit of your project.
#promotion #audit #seo-copywriting #SEO-specialist #seo-rewriting #SEO/LSI-copywriting #SEO-layout #SEO #audit #traffic #internet-promotion #website-promotion