SEO promotion of business consulting service in the Czech Republic

"About the project: ALAR CZ is a company that provides comprehensive services for businesses and individuals in the Czech Republic (company registration, real estate, insurance). At the start of the work, the website had an outdated design and zero visibility in search engines for key queries.

Tasks completed:

- Technical foundation: conducted a full audit, prepared a technical specification for the programmer regarding structural changes and fixing critical errors.

- Index cleaning: removed duplicate pages and set up correct redirects to preserve page weight.

- Semantics and structure: developed a new website structure for key services (business services, real estate, investments).

- Content and localization: organized the writing of SEO-optimized texts, preparation of meta tags, and translation of the website to reach a multilingual audience.

- Conversion: implemented structural changes to improve usability (UX) so that visitors would more frequently submit inquiries.

Result: The technical condition of the website has been fully corrected. Thanks to the new structure and content optimization, the website began to rank for relevant queries, resulting in the emergence of targeted leads for consulting services."