Setting up advertising for premium class car detailing

Launched and optimized advertising for premium class auto detailing with a focus on quality leads and real sales, not just "cheap leads."

Platform: Meta Ads (Instagram/Facebook)
Format: test connection "creative + offer" -> optimization for quality -> scaling

What was done:
- Identified the premium segment and gathered audiences with a high likelihood of purchase
- Tested several connections of creatives with an emphasis on trust (examples of work, guarantee, service)
- Optimized campaigns for quality leads, filtering out irrelevant segments
- Scaled connections that provided stable relevant applications without a drop in quality

Result:
Advertising budget: $757
Applications: 90 (CPL $8.41)
Sales: 21 (CPA $36.05)
Average check: $525
Turnover: $11,025
ROI: 728%

#MetaAds #InstagramAds #FacebookAds #targeted_advertising #lead_generation #performance_marketing #retargeting