Setting up and promoting Google My Business - watch repair, Kyiv

Input data: The Correa watch repair workshop network in Ukraine opened a new office in Kyiv, but a month later moved to another address, which caused problems with address verification.

Completed works:

Successfully resolved the issue with verifying the new address.
Optimized the Google Business Profile, focusing on attracting attention to the new location.
Created professional photos and 360° videos of the new location to visually highlight the benefits of the move.
Actively promoted the location for 3 months, which allowed for the first significant results.
The profile was fully adapted to popular high-frequency keywords, resulting in 58% of visits coming from Google search to the location on the map.

P.S. Special attention was paid to the fact that since 2021, the block of companies in Google Maps for local services appears above organic SEO results.

Results after optimization:
The move and profile optimization significantly increased the workshop's visibility in Google search results, contributing to an increase in the number of clients and improving the brand's reputation online.

Conclusion:
Optimization for Google Maps using high-frequency keywords and visual content proved to be an effective strategy for attracting clients and enhancing the visibility of local businesses in search. This approach not only strengthens organic SEO results but also attracts the target audience through visually appealing presentation of services.

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