The online gift store: Google Ads

Case by Google Shopping: 12.9 GN Values of Customer Attraction in Gifts

About the project
The online gift shop
The task
Increasing sales by the online store

What was done:
Creating and setting a Google Ads account
Implementing Google Analytics
Create and set up Google Merchants account
Link of accounts
Segmentation of goods
Optimize the price of the click
Minus Words

The Results:
Number of clicks 25 546
The price is 1 032,88 UAH.
income 42 825,65 UAH.
profitability of advertising investments 4 149.7%
Transactions 80
The cost of attracting the customer is 12.9 UAH.