SMM Manager | Online school of Nutrition
Task:
Managing the account according to the company’s brand style with a focus on content value and driving course sales. Acquiring new followers is a secondary priority.
Responsibilities:
Analyzing the niche, competitors, and target audience
Developing content strategy and content plan for social media
Writing texts for posts and stories
Maintaining a consistent visual style of the account
Running pre-launch campaigns and course launches
Regularly analyzing content performance and optimizing strategy
Results (over 9 months):
Increased followers from 26.1K to 42.3K
Engagement rate (ER) tripled — from 3.5% to over 10%
Course sales increased by 45%
Managing the account according to the company’s brand style with a focus on content value and driving course sales. Acquiring new followers is a secondary priority.
Responsibilities:
Analyzing the niche, competitors, and target audience
Developing content strategy and content plan for social media
Writing texts for posts and stories
Maintaining a consistent visual style of the account
Running pre-launch campaigns and course launches
Regularly analyzing content performance and optimizing strategy
Results (over 9 months):
Increased followers from 26.1K to 42.3K
Engagement rate (ER) tripled — from 3.5% to over 10%
Course sales increased by 45%
Khmelnitskyi 
Available for hire