STARBUCKS-E-COMMERCE-REDESIGN
About the project:
The task was to create an updated design for the official Starbucks website that conveys the brand's atmosphere, focusing on products, services, and user convenience. The main goal is to modernize the interface, making it more intuitive and visually appealing for different audiences.
Task:
Refresh the visual style of the website while maintaining the recognizable brand identity.
Simplify navigation through menus, products, and services.
Prepare a responsive design for mobile and tablet devices.
Solution:
The official Starbucks color palette was used:
#000000 — for contrasting typography and accent elements.
#00704A — the signature green, used in buttons, icons, and design details.
#FFFFFF — basic white for backgrounds and space clarity.
#F5F1E7 — a soft beige shade to create a warm, cozy visual effect.
Layouts focus on large product photos, a light section structure, and easy access to information about promotions and Starbucks mobile apps. Special attention was given to menu page design and product filtering.
Result:
The website has a modern look, became more user-friendly, and remains fully recognizable thanks to the harmonious combination of brand colors and stylish visual solutions.
The task was to create an updated design for the official Starbucks website that conveys the brand's atmosphere, focusing on products, services, and user convenience. The main goal is to modernize the interface, making it more intuitive and visually appealing for different audiences.
Task:
Refresh the visual style of the website while maintaining the recognizable brand identity.
Simplify navigation through menus, products, and services.
Prepare a responsive design for mobile and tablet devices.
Solution:
The official Starbucks color palette was used:
#000000 — for contrasting typography and accent elements.
#00704A — the signature green, used in buttons, icons, and design details.
#FFFFFF — basic white for backgrounds and space clarity.
#F5F1E7 — a soft beige shade to create a warm, cozy visual effect.
Layouts focus on large product photos, a light section structure, and easy access to information about promotions and Starbucks mobile apps. Special attention was given to menu page design and product filtering.
Result:
The website has a modern look, became more user-friendly, and remains fully recognizable thanks to the harmonious combination of brand colors and stylish visual solutions.