Targeted Advertising (Infobic)
93 conversions
pogodin.academy - training in practical psychology and gestalt therapy, master classes in psychology
Region: Kiev, Moscow
The tasks:
Increased number of applications for training and master classes
Increased brand recognition
Targeted Advertising:
Playsment Instagram, Facebook
It was decided to set up 6 groups of ads with different types of targeting for testing.
Based on the data collected about the target audience, we launched advertising with 2 different types of targeting that showed the highest outcome.
In their advertisements they used the customer’s photos, images and videos that they made creative based on their experience.
Increased participation and activity of the account, attracting new users.
Average Relevance of Advertisements - 8
93 Conversions
12 applications for MK and 37 for training
10 264 clicks on the link at the price of $0.07
383 856 coverage
pogodin.academy - training in practical psychology and gestalt therapy, master classes in psychology
Region: Kiev, Moscow
The tasks:
Increased number of applications for training and master classes
Increased brand recognition
Targeted Advertising:
Playsment Instagram, Facebook
It was decided to set up 6 groups of ads with different types of targeting for testing.
Based on the data collected about the target audience, we launched advertising with 2 different types of targeting that showed the highest outcome.
In their advertisements they used the customer’s photos, images and videos that they made creative based on their experience.
Increased participation and activity of the account, attracting new users.
Average Relevance of Advertisements - 8
93 Conversions
12 applications for MK and 37 for training
10 264 clicks on the link at the price of $0.07
383 856 coverage
Kyiv 
Available for hire