The first stage for the existing site (audit, semantics, strategy)
A project that has been in existence for many years has been looking for a professional opinion to find errors in the site’s advancement and how you can improve the site’s position for the search engine.
1 . The technical status of the project (Technical Audit) has been verified. A lot of errors have been found in the site. A bit of links were found that dissolved the search weight of the site. Internal redirect that made the site slower, and many other errors.
The 2nd It has been formed the usable recommendations, to improve the external part of the site, specifically for the user.
3 . Based on collected and cleaned semantics, a likely structure of the site was developed to cover the greatest number of requests. The client decided not to expand the structure of the site.
and 4. The profile was analyzed. There were found "mushrooms" links that were shown to the buyer.
and 5. Based on the analysis of the niche and competitors, a new promotion strategy has been created.
1 . The technical status of the project (Technical Audit) has been verified. A lot of errors have been found in the site. A bit of links were found that dissolved the search weight of the site. Internal redirect that made the site slower, and many other errors.
The 2nd It has been formed the usable recommendations, to improve the external part of the site, specifically for the user.
3 . Based on collected and cleaned semantics, a likely structure of the site was developed to cover the greatest number of requests. The client decided not to expand the structure of the site.
and 4. The profile was analyzed. There were found "mushrooms" links that were shown to the buyer.
and 5. Based on the analysis of the niche and competitors, a new promotion strategy has been created.
Zhitomir 
A little busy