The online store of jewelry
About the project:
They started their collaboration with the young Jewellery.At the beginning of the collaboration, the client’s Instagram was quite well developed, if you consider what he developed it on his own.He had more than 3k subscribers, with an active audience.The average check is 700-1000 UAH, geo - Ukraine.The goal of the project:
The customer wanted to increase sales.Therefore, the main goal was to increase the number of subscribers on the account.Also one of the hypotheses was advertising for the message to the directory.Process of Work:
The work began with the briefing.Talked with the customer his strengths, advantages over competitors, gathered a portrait of the target audience.Also, for a better understanding of the needs of the buyers, the focus of the group was gathered, in which the main pain and needs of the CA were discussed.From there they formed the basic ideas for the RK.Based on the specificity of the product and budget, the decision was made to test two hypotheses.In the first goal was the message to the directs.They used photos of the products in the carousel + video with the products of the stores.The second hypothesis is the traffic on the Instagram store.Auditors selected girls 18-25, with interests in beauty and fashion, online shopping, jewelry.Also men 20-30 in relationships with the interests of travel (the way to shed a non-plato auditorium).Results of cooperation
Over the course of three months of advertising work, $600 of the advertising budget was turned off.More than 5,000 users have signed the page.Also with the whole message to the direction was started more than 7k posting.It is also worth noting that people who signed with advertisements were more quickly in the process converted into customers.Therefore, it is difficult to evaluate clear ROI.
They started their collaboration with the young Jewellery.At the beginning of the collaboration, the client’s Instagram was quite well developed, if you consider what he developed it on his own.He had more than 3k subscribers, with an active audience.The average check is 700-1000 UAH, geo - Ukraine.The goal of the project:
The customer wanted to increase sales.Therefore, the main goal was to increase the number of subscribers on the account.Also one of the hypotheses was advertising for the message to the directory.Process of Work:
The work began with the briefing.Talked with the customer his strengths, advantages over competitors, gathered a portrait of the target audience.Also, for a better understanding of the needs of the buyers, the focus of the group was gathered, in which the main pain and needs of the CA were discussed.From there they formed the basic ideas for the RK.Based on the specificity of the product and budget, the decision was made to test two hypotheses.In the first goal was the message to the directs.They used photos of the products in the carousel + video with the products of the stores.The second hypothesis is the traffic on the Instagram store.Auditors selected girls 18-25, with interests in beauty and fashion, online shopping, jewelry.Also men 20-30 in relationships with the interests of travel (the way to shed a non-plato auditorium).Results of cooperation
Over the course of three months of advertising work, $600 of the advertising budget was turned off.More than 5,000 users have signed the page.Also with the whole message to the direction was started more than 7k posting.It is also worth noting that people who signed with advertisements were more quickly in the process converted into customers.Therefore, it is difficult to evaluate clear ROI.
Ukraine 
A little busy