Ulyanov Auto
Problem The company "Ulyanov Auto" operated without a modern digital presence. Key tools for attracting customers in the car import niche were missing: a visual presentation of services, interactive calculators for cost estimation, and a centralized system for collecting hot leads for specific vehicles. Interaction with customers was fragmented (calls, messengers), complicating the control of the sales funnel.
Solution A website was developed and launched from scratch on WordPress as a multifunctional marketing and service hub with elements of FinTech and eCommerce. A unique design (UI/UX) approved by the client was implemented, supporting dark/light themes and a full range of features:
- Simulation of an online store: with a "Hot Offers" catalog (custom fields: price in the USA/Russia, year of manufacture, gallery). The "Order this car" application system with notifications to the admin panel replaced unstructured communication methods, centralizing the lead funnel.
- Complex "Customs Clearance Calculator": with multifactor logic (age, engine type, volume, cost) — allowed clients to independently estimate their budget, lowering the entry threshold and improving the quality of applications.
- "Find a Car" tool: (filter by make/model), informational blocks ("Buying Steps", FAQ), a blog for SEO traffic, and an interactive map.
Each feature addressed a specific business task: from lead generation to assisting in decision-making.
Technologies WordPress, custom theme development using Tailwind CSS and JS, advanced custom fields, implementation of complex client logic for the calculator, hosting and domain setup.
Result A key lead generation channel was launched, replacing fragmented communication methods. The website became not just a "business card," but a working tool with elements of FinTech (calculator) and eCommerce (catalog with applications), clearly demonstrating the complexity of the tasks accomplished. This automated initial contact, increased the conversion of visitors into informed applications, and accelerated the processing of requests by managers.
#wordpress #webdev
Solution A website was developed and launched from scratch on WordPress as a multifunctional marketing and service hub with elements of FinTech and eCommerce. A unique design (UI/UX) approved by the client was implemented, supporting dark/light themes and a full range of features:
- Simulation of an online store: with a "Hot Offers" catalog (custom fields: price in the USA/Russia, year of manufacture, gallery). The "Order this car" application system with notifications to the admin panel replaced unstructured communication methods, centralizing the lead funnel.
- Complex "Customs Clearance Calculator": with multifactor logic (age, engine type, volume, cost) — allowed clients to independently estimate their budget, lowering the entry threshold and improving the quality of applications.
- "Find a Car" tool: (filter by make/model), informational blocks ("Buying Steps", FAQ), a blog for SEO traffic, and an interactive map.
Each feature addressed a specific business task: from lead generation to assisting in decision-making.
Technologies WordPress, custom theme development using Tailwind CSS and JS, advanced custom fields, implementation of complex client logic for the calculator, hosting and domain setup.
Result A key lead generation channel was launched, replacing fragmented communication methods. The website became not just a "business card," but a working tool with elements of FinTech (calculator) and eCommerce (catalog with applications), clearly demonstrating the complexity of the tasks accomplished. This automated initial contact, increased the conversion of visitors into informed applications, and accelerated the processing of requests by managers.
#wordpress #webdev
Moldova 
Available for hire