AI video with a 3D character for the presentation of a new product

Project: "Princess Photographer"
Format: short AI video with a 3D character
Product: herbal tea drips

Task
Present the new product in an unconventional format that immediately stands out in the feed, does not look like classic advertising, and creates an emotional connection with the brand.

Solution
We created a short video where the character Princess Photographer presents the tea drips herself.
Instead of a narrator or text slides — a 3D character with its own voice, personality, and presence on screen.

The format combines:
AI animation
3D production
storytelling from the character's perspective

What we specifically did:
adaptation of a 2D illustration of the character into a 3D model;
development of 3D models of the tea drips;
preparation of lines for the character (product presentation from the first person);
generation of a voice that matches the character's image;
development and staging of a 3D office location for the scene;
animation of the character and the product;
final editing of the short video.

Result
The product is presented in a new way — not as "just another product," but as part of the brand universe.
The format works well for:
launching new products;
social media and short videos;
brands that want to stand out without classic advertising.

Value of the approach
AI + 3D characters allow:
to create presentation videos without actors and studios;
to quickly scale the format for new products;
to build recognizable communication through characters.