Company Name: PromEngHolod , English PromEngHolod
After choosing the logo, I will order the corporate identity.
Company Activity:
industrial air conditioning and refrigeration systems (chillers, dry coolers), turnkey: supply, installation, maintenance, repair, service.
More details on the website chiller.su
Description of products/services: website chiller.su
Distribution Channels and Sales Geography: Russia, CIS countries
Target Audience Profile:
- factories, warehouses, production facilities where technological cooling is required
- construction organizations, engineering, installation, and climate companies where air conditioning is needed for shopping centers, administrative buildings, etc.
Main Users: chief engineers, builders, chief energy specialists, designers, foremen, architects, chief mechanics, etc.
Existing or Proposed Positioning: cooling supply for industry, technologies, factories
Closest Competitors:
Simplex https://simplex.expert,
PromVentHolod https://www.promventholod.ru,
White Guard,https://dantex.ru
PiterHolod http://piterholod.ru,
PromHolod http://www.promholod.com/,
GekCold https://gekkold.com/,
Industry http://www.mta-industry.ru/,
MegaCold https://megaholod.ru,
TermoCool http://www.vent-tk.ru,
TermoCom http://termocom.ru,
RusClimate https://www.rusklimat.ru,
AeroCool https://cool-centre.ru/,
Angara http://www.angara.su,
Main Competitive Advantages:direct supplies from Europe, narrow specialization in cooling supply, see the presentation attached to the task (section Why Us?)
What elements should the logo consist of?
- the corporate writing and a graphic element
What word or phrase will be used in the logo? PromEngHolod
Should the logo be bilingual or trilingual?
Bilingual, PromEngHolod , English PromEngHolod
If the company has a slogan or status line that needs to be added to the logo?
Yes, there is, but I don't know if it should be included in the logo itself? ...
What should be depicted in the logo?
You know better
Is the logo being created for the first time or has it existed before and is currently being recreated (rebranding)?
Rebranding, the old one has long lost relevance, see the website chiller.su
Are there basic colors or a preferred color scheme?
blue-blue tones presumably.
What should the logo be like?
- simple, concise
- minimalistic
- bright
- three-dimensional elements
- carefully drawn images with detailing of small details, etc.
- image-based, status-oriented
- dynamic
- modern
- abstract
- technological
- other (please specify)
What brand do you consider successful in this category of goods or services, and why?
I can't say.
In what format do you want to receive the source material?
AI, PSD, JPG (vector is a must)
