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Where and for what purpose do you plan to use the stickers?  

Inside the RocketSEO team (laptops, phones, office items), as well as in the Welcome Pack for clients and as branded merch for conference appearances.

How many stickers are being developed in the contest?  

6 stickers (specific list in the technical assignment), the winner will work on creating more than 50 stickers!


How many stickers in total are planned to be developed in this theme? (including contest stickers)  

About 50, there will be a series of stickers by departments (SEO, PPC, Dev), general memes, stickers with the branded character Simon, Welcome Pack for clients.

What is the theme of the stickers?  

Branded meme stickers for the RocketSEO team. Based on — the company's internal culture, professional memes about SEO, PPC, Dev, and the branded character British cat - Simon.

What should be depicted on the stickers?  

1. Не расслабляю булочки!!!

  • RocketSEO slogan-visit card phrase.
  • Phrase from the company's internal culture.
  • Important to convey energy, drive, a light meme.
  • The sticker should be such that you want to stick it on a laptop.
  • Font, composition — without infantile or childish solutions.
    2. Google F###er
  • Harsh SEO meme about attitude towards algorithms.
  • Important to do it professionally and smartly.
  • This is not a rude or “dirty” meme, but a strong internal phrase.
  • We expect a modern style that will be understandable to professionals.
  • Vulgar or obscene style is not allowed.

3. X+ years in SEO game

  • Series of badge-stickers for the SEO team.
  • Only the number changes (from 1+ to 20+).
  • One style for the entire series.
  • The style should be status, minimalist, without pomp.
  • A sticker that is proudly stuck on a laptop.

4. CTR addict

  • Meme for the PPC team.
  • Phrase about professional “obsession” with CTR.
  • Should convey a light fun and professional vibe.
  • Elements of interfaces or graphs can be used carefully, but not overloaded.
  • The sticker should look modern and clean.

5. docker-compose up

  • Phrase from the real practice of the Dev team.
  • Important that the sticker is meme-like and stylish at the same time.
  • Not just text, but visually interesting sticker.
  • We expect a modern minimalist Dev style.
  • No old-school solutions or boring “console screenshot”.


6. Simon approves

  • Phrase from the Simon pack.
  • Important to convey the character of the branded RocketSEO character.
  • Simon — not just a cat, but a symbol of the office.
  • In the sticker, Simon should look status and charismatic.
  • Not a “cute kitten”, but a confident “office owner”.
  • The phrase should match the image, conveying the vibe of “approved by Simon”.

Is it necessary to use an image of the corporate character in the stickers?  

In some stickers — the Branded character — the cat Simon, atmosphere, and he himself here — https://www.instagram.com/rocketseomd

Is there an image of the character or does it need to be invented? (not about full character development)  

There is a photo and a real image of the character (Simon or Саймон — British cat, office symbol of RocketSEO).  We draw in 2D!


Should the stickers contain text?  

All stickers are meme text-based.

Some stickers will have text + character/graphic element.

Do you have a corporate style?  

Yes,  branded colors, fonts, RocketSEO website - https://rocketseo.md

Is it necessary to use the color scheme, elements, fonts of the corporate style?  

For overall unity — yes.

But stickers should not be “office-stationery”.

The corporate style can be adapted to a meme-like and lively style of the pack.

What should be the style of the stickers (remove unnecessary points)? 

  • flat
  • other: meme-branded style, modern, minimalist


What should be the drawing style of the sticker (remove unnecessary points)? 

  • simple, laconic
  • minimalist
  • image-based, status
  • dynamic
  • modern

What size should the stickers be? 
Size of stickers — standard for printing on laptops / phones: approximately 5–7 cm on the wide side (but not more than 8 cm).

The final size will be adjusted based on the design results.


Can you provide examples of stickers you like? 
Style reference — meme stickers of modern teams (GitHub, Notion, SEO community)


In what format do you want to receive the source material?  

Vector: AI / SVG, additionally PNG 300dpi on transparent background for printing.

Specify any additional information you consider important. 

We are creating not just a sticker pack, but a branded meme style for RocketSEO. The company's internal culture is strong and meme-based.

Important — create stylish, modern memes that the team will actually stick on laptops and distribute to clients. Vulgar, childish, old-school style — not suitable. The best performer will receive a contract for the development of a full branded RocketSEO sticker pack.


Links:
https://www.instagram.com/rocketseomd
http://rocketseo.md
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