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Come up with a name for the online toy store


Store Description:
1. Children's toys for ages 0 to 11
2. Trendy and modern toys
3. Affordable prices
4. Wide assortment


Distribution channels and sales geography - Ukraine


Target audience portrait: children up to 12 years old + adults up to 45 years old

Requirements for the name:

1. Uniqueness. Must be checked through Google. If there is such a site/store or social network, the option is not suitable!
2. Easy to pronounce for both children and adults.
3. Memorable.
4. Simplicity of perception by ear. Store employees will pronounce the name of the store and website over the phone. Many people still poorly perceive English words and get confused with Latin.
5. Originality.
6. The word should not evoke negative emotions.
7. The name should have associations with toys, children, games, and may include a call to action.
8. Clarity for a wide audience.
9. The name can be a neologism.
10. Avoid:
- letters sh, sch, zh, ch, y + hyphen + other special symbols.
- clichés - top, vip, best, toys
- foreign and complex names, they will be unclear to most.
11. The name should stand out among competitors' names.
12. The shorter, the better. Number of words in the name: max 2 words, ideally - two syllables.
13. Language of writing: Ukrainian + Russian (the site will be in 2 languages) + English for the domain name. The offline store sign will be in Ukrainian.

Domain registration will be conducted with the chosen name in the domain - .toys

!Important! There is no need to describe the names; it should be understandable to anyone without explanation!
Updates
Update #1

A compelling request for the majority!

Before submitting your version - check it for compliance with the technical specifications.

If it complies - send it.

Thank you for participating!




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20 December 2019, 20:52
Update #2

We publish our version in 3 languages:

- Russian

- Ukrainian 

- English

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20 December 2019, 21:07
Update #3

To all participants!

I remind you about point 1 of the task:  Uniqueness. Be sure to check through Google. If there is such a website/store or social network, the option is not suitable! 

80% of participants do not want to see this point(


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24 December 2019, 15:19