Oleksandr Polishchuk

About the experience of cooperation or what is the exaggerated expectations of the customer.Topic: Farm Farm (sales of eggs and meat)
Introduction: There is no representation on the Internet
Customer wishes: development in social networks
My proposal: creating pages on FB and Instagram, keeping them, filling them with thematic content, attracting live subscribers (without using mass-folling/offers and so on).After this stage - the launch of targeted advertising.The KPI is agreed with the customer in terms of the number of posts and the number of subscribers on the pages in social media.the networks.The realization:
Pages have been created in FB and Instagram, thematic content has been selected, pages have been filled in accordance with the agreements.The KPI is completed by posts and overfilled by more than 40% by subscribers for pages.On the pages there is activity, all posts have likes and reposts, for the first month a good result.(But at the end of the first month the customer wrote that they were very few, and after that, that's not at all, that can be seen in the review on my page)
For the placement of targeted advertising the customer did not give approval.Communications :
The customer didn't get out of contact for 7-10 days, and after the outlet wrote that something didn't like or he thought it should be done differently, after the corrections, again failed (I think that in most negative experience appeared due to this rare communication).Overall, in the course of a month the negative was not presented especially, except in the review of the results of the work.The absence of sales:
In the first month, from zero, you can rarely get orders, especially without launching a advertising company.The hope that organic search will come to customers is of course there, but it is minimal.In general, cooperation with this customer remains at your discretion, but I can say from my own experience, the performance of the agreed KPIs for the customer do not play a role, the result is exclusively his subjective opinion.

Thank you Alexandra for such an interesting and useful project 😉. Clear task setting, operational feedback on the work, full payment. I hope for further cooperation. I recommend it as a responsible customer.