Yanina Rogovskaya
Rating
Skills and abilities
Design & art
Services
Promotion
Outsourcing & consulting
Portfolio
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AJAX + DURNEV looks at STORIS
Marketing ResearchThe product was disclosed from the technical side in the reviews of those. The bloggers. The next task is to show use cases in real life, do it with the fan, available forms. For this, a decision was adopted on collaboration with the famous Ukrainian blogger Oleksei Durnev. We decided to uncover three main case of the product: protection from invasion, fire and flooding - three integrative scenes in three outlets.
by https://prnt.sc/o7vyvy
… Together with the creative team of the channel, I developed fans' stories, who at the same time revealed all the advantages of the product. Under the skin roll I was placed links to the landing with the downship from Alexia, by the number of leads, and then sales, I was measuring the effectiveness of the company.
Results in two months of the company
Number of transitions to landing – 32 000
Number of Applications - 456
Number of sales: 113
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ASKfm and TV series “School”
Marketing ResearchIntegration of the social network brand for adolescents to the TV series "School" on the TV channel "1+1".In 2018 he broke all the records from the reviews.The series gathers 10 million viewers a day.More than 70% of this audience is completely compatible with the audience of the platform.Reality in 4 scenes with a duration of 5 to 20 seconds.The development and approval of the integration scenes took place on the part of my team.HTTPS://prnt.sc/o7vv7o
It was also accepted the decision to locate additional mechanics:
Create a fan group of the series and the moon to fill it with interesting content.The content was collections from labs in the series, various votes and just fans posts.They decided to fill up to this group link to the series.The fact is that between the release of the new series in the air and its appearance on the YouTube channel lasts two to three days.At the same time, few people know what on the official website of the channel the series looks at the air hour.We attracted traffic to our group through Facebook and Instagram ads, where we offered the viewers to watch the series immediately after the broadcast.As a result - 45 thousand transitions per day and the cost of one click - a cent.A collaboration with the actress who played a role in the series.The Anna Trinchers project brought us more than 350 registrations and 120 stacking facilities.They also played a branded shirt with a single actress in the series.HTTPS://prnt.sc/o7vveo
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Results
Total coverage - 12 million (pics of the skin series / total number of likes)
Our fan group became the official channel of the series on ASKfm.The icon was posted on YouTube.We received 1200 subscribers and 18 thousand.I love the series on ASKfm.We also managed to increase the number of registrations by 69% in Ukraine without a link to the download of the program on YouTube in three weeks;
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Promotion of the Payment Boat
Marketing ResearchPromotion of the first in Ukraine paid chat-bot.LeoBot is a full-cycle payment service for the messenger.In other words, it completely covers the payment application of the client for one of the provided functions (transmission from the card to the card or payment of services).The customer needed to create a creative video for the product: simple, understandable and bright, as well as a strategy of promotion through influencer marketing, media and media advertising.The decision has been adopted that the promotion of such a product must occur on its native platform - Facebook.My team has selected the most relevant bloggers, as well as publications.We did the same activity with the media.It was a very clear, native and truly effective integration.Increased audience on Facebook page.52 integrations with a large coverage 9 189 000
30 publications in the media
100,000 shows of prolls on entertainment resources.HTTPS://prnt.sc/o7vw1k
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Results
Growth of users
Under the hour of the campaign - 200%
The first week after the campaign - 70%
Increased user appearance on Facebook page:
· Under the hour of campaign - 80%
The first week after the campaign - 55%
The average number of user actions in the chatbot (including the standard new user events):
The Campaign - 4
During the hour of the campaign - 7
The first week after the campaign - 6
Increase in the number of successful registrations in the Masterpass digital wallet system:
· Under the hour of campaign - 30%
The first week after the campaign - 25%
Second place among p2p translation services at the PaySpace Magazine Awards
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Additional to Create Avoidors
Marketing ResearchThe task is ice generation. We launched a new service – the development of add-ons. How quickly can we inform the potential customer? Show how it can look.
Solution: Create a program, which generates removal for freelancers. Becgraund: We all love to get rid of it, and it is not like to recognize it.
… Posts: free placing the case in the target media, targeted advertising on coverage.
Result: 15,000 sheriffs / 150,000 users of the program during the first three days
My Participation: Generation of Ideas and Content / Strategy Promotion / Communication with Media / Starting Advertisements / Creating a Video Case Story
Activity
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Brief description of the company + proposal for cooperation
30 USD
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Нейминг
50 USD
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Написать коммерчесое предложение
50 USD
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Нам требуется fashion-блогер-журналист
200 USD
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Копирайтер (Продающие тексты)
23 USD
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Написание статей для сайта на тему инъекционная косметология
10 USD
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You need to write 20 articles for the entertainment site
15 USD
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Написание текстов на сайты
1 USD
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Требуется копирайтер для написания текста для Landing Page
20 USD
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Требуется сценарист для написания сценария рекламного видеоролика
16 USD
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