Alona Tomina

Marketing

Attracting customers by creating valuable content and experiences tailored to them (inbound and account-based strategies).

Content writing

- SEO-friendly blog posts & website content

- Social media posts that help to form relationships with customers 

- Email sequences to nurture leads

SEO 

- Technical SEO: fixing technical issues

- On-page SEO: optimizing individual pages

- Off-page SEO: building authority through high–quality backlinks

PPC

Paid search ads, remarketing, Facebook ads, LinkedIn ads, Instagram ads, YouTube ads, paid content distribution (Outbrain).

Digital PR

Building relations with journalists and bloggers to secure media coverage.