Vitalii Chornyi
Offer Vitalii to work on your next project.
Rating
Skills
Photo, Audio & Video
Portfolio
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600 USD Goods
Social Media AdvertisingObjectives:
- Optimize advertising campaigns and generally tidy up the advertising cabinet, as there was indeed a lot of advertising done in a chaotic manner without structure and proper goals.
- Test new geos for advertising and optimize new ones to obtain cheaper leads.
- Identify the best creatives, connections, and scale using these materials. Transitioning to full market expansion in our segment.
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GEO - the whole world
Potential clients obtained - 13,853 (excluding traffic from the EEA, which is not tracked).
Conversion application > client - 15.5%.
Clients who purchased from us - 2,153.
Cost per client - $93.45.
Cost per potential client - $14.52 (excluding traffic from the EEA, which is not tracked).
Average gross income from one client - $545.17.
Invested budget - $201,199.49.
Gross income - $1,173,758.
Unfortunately, I cannot disclose the company or the product. A personal request from the client.
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600 USD 42 065$ flower sales Israel
Social Media AdvertisingThis business came to me in October 2023. At the beginning of our collaboration, the client had an average of 5-7 sales per day.
What we did first:
Analyzed the advertising that had been launched earlier to form a new promotion strategy.
… Developed creatives and copywriting.
Tested several combinations and found working options.
Successfully scaled them while staying within the client's advertising budget limits.
But just around that time, the war in Israel began, and we paused the advertising.
We returned to work in November when the situation in the country became calmer.
October - war.
November - $11,425 turnover, net income $5,891.
December - $13,980 turnover, net income $9,500.
January - $16,660 turnover, net income $9,706.
Total turnover - $42,065.
Net income without deducting the advertising budget - $25,097.
Number of inquiries - 292.
Invested budget in advertising - $1,102.
Cost per inquiry - $2.77.
Average sales per day - 10-15.
During the collaboration period, the increase in sales per day was 50%. Unfortunately, the client did not want to fill out tables, so all the figures and conversions will not be here, but the main thing is that the owner is satisfied, and we plan to continue working. For the holidays on February 14 and March 8, we decided to turn off the advertising because they were already struggling with the volume of incoming orders!
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600 USD Goods. 3794 sales in 68 days
Social Media AdvertisingThe goal was as clear as possible - the highest number of sales at the lowest price. And since this is a commodity, margin is extremely important here, and the cheaper, and attention, the higher quality of the application, the better for the entrepreneur.
Number of sales - 3794
Money invested - $11,581
… Cost of one conversion - $3.1
Conversion to sale - 66%
**WHY DID WE SUCCEED?**
Preparation is very important
1. We created great converting creatives, tested them. We kept the best ones.
2. We devised offers for different target audiences to provide each with a solution to their problem.
3. We wrote several texts outlining all the advantages of our product.
4. We made edits to the website to improve sales. We added lead capture forms.
We also did not forget to work with retargeting, those who were on the site, and Facebook. These people are much warmer and they left applications cheaper than cold users.
This is a simple, yet well-thought-out scheme that gave us such a great result!
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600 USD Beauty salon in Kremenchuk
The task was to establish a flow of applications and attract clients from other salons in this city.
We attracted clients' attention by combining various promotions and special offers for each client.
… We also worked with the audience we already had or who had somehow contacted us on social media.
Results of the collaboration.
Number of applications attracted - 575.
Signed up for the service - 336.
Conversion from application to client - 58%.
Money invested - $2074.
Cost of one application - $3.60.
Average check from one sale - the client does not disclose the figures.
The most important thing you should understand is that the beauty niche is not like all the others, at one beautiful moment.
You pay once for a client, and it seems expensive, but... if they come once and like it, they will see the result after the procedure.
I guarantee that they will come back to you again, and not only will they return, but they will also recommend your salon to their friends. The word-of-mouth will start.
This is the whole trick! By paying for them once, you will not have to pay again; they will bring you money themselves. But only if everything is good with you; if everything is the opposite, then the reverse effect will begin.
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600 USD Passenger transportation Ukraine - Europe
Social Media AdvertisingThe task was to increase the flow of clients. To bring back those who have already used this service. To attract new clients.
Results of cooperation.
… Number of sales - 19,342
Number of clients - 5,761
Working period - 6 months (continuing work)
Invested money - $10,857
Cost of one conversion - $0.56
Cost of one client - $1.88
Conversion to client - 29.78%
Net income - 1,246,198 UAH
We accomplished the task 100%. And even exceeded the plan. The increase in sales is 70%.
I am attaching a screenshot from the advertising cabinet.
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600 USD Wholesale Clothing Store
Social Media AdvertisingCollaboration period - 25.09.2024 - 24.12.2023
GEO - Ukraine / Moldova.
Potential clients received - 2928.
Conversion application > client - 42%.
… Clients who purchased from us - 1230.
Price per potential client - $0.98.
Price per client - $2.35.
Average gross income per client - $32.95 / 1384 UAH.
Gained subscribers on Telegram - 6273.
Cost per subscriber - $0.46.
Invested budget - $2897 / 121,673 UAH.
Gross income - $40,352 / 1,694,819 UAH.
What did we do first?
We conducted a competitor analysis. Built a promotion strategy, launched the first advertising campaigns. And they turned out to be quite successful, we started getting good results.
Then we scaled the connections and increased sales volumes. The client was surprised and satisfied.
We also worked on sales and sales scripts.
We advertised both Instagram and Telegram, and the flow of people to the offline store increased, many came physically to shop.
We achieved incredible results, as you can see. And from a small advertising budget, we made a good income.