Karina Vnukova
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Ukraine
9 months 29 days back
available for hire
on the service 10 months 22 days
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Portfolio
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White & Flex – How to recoup a new business from scratch
Create a corporate style for the company in social media
and bring it to the first PROFIT
Point A 02.23:
… The company has no corporate style and understanding of
how to sell online
Low efficiency in website implementation
The company's social media are developed through Give-Away
Zero sales in 6 months of operation! Contact us!
Point B 09.23:
The corporate style and identity are reflected in all aspects
A new website with a 10% conversion rate
25 sales per month with an average check of $800
The project approached us in early February 2023.
At that time, they had:
zero sales
no understanding of where to move and how to act to achieve business payback
or whether the product has a place in the market?
an account with followers bought through GiveAway
spent thousands of dollars on advertising
a website that was hacked and was ineffective
Metrics over 8 months:
ER / ERR — 16.5%
Lead cost — $5
Sale price — $30
Number of visits — 474,000
It is very important to note that there are many competitors,
but our USP minimized the threats to us!
Thanks to the system we built in:
content
advertising
sales
communication
we achieved such results.
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676 USD Case: How to get inquiries for under $1 for a foreign language school?
Detailed description, it can be read at the link to the case. Without transferring to other pages and phone numbers.
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676 USD Invested $790 – Earned $25,300 – Euro Education
Task:
Increase the number of inquiries and sales of services
through advertising on Facebook and Instagram
… Point A 02.23:
The company has from 1 to 3 inquiries per week, trying to run ads independently
The company does not understand how to manage social media so that it generates inquiries alongside advertising
Point B 05.23:
The company closed recruitment for spring and summer in three age groups
The company has a corporate style for Instagram social media
Trust in the company increased due to stable advertising and quality social media
Purpose of advertising campaigns:
Unfortunately, the website is morally outdated, navigation is very complicated, and during registration, it is very difficult for a person to understand what exactly to click, so we chose Lead-Form as a method of collecting inquiries.
During testing, it became clear that there is no point in running ads for the Czech Republic and Kazakhstan.
Leads are very expensive and often do not answer calls.
The audience in Ukraine, on the contrary, provided cheap and interested leads. Therefore, it was decided to focus specifically on it and optimize results. Then we just watched as competitors took our advertising campaigns and launched them :)
Over the entire period, the following was received:
101 inquiries; 10% — no answer, and another 10% — not interested; the last 80 inquiries were of high quality.
To sum up, the advertising results are as follows:
Advertising budget — $790
Number of inquiries — 101
Number of sales — 11
Earned $25,300
ROAS — 3200%
Activity
| Latest proposals 6 | Budget | Added | Deadlines | Proposal | |
|---|---|---|---|---|---|
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Preparation of Instagram for promotion
300 USD
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Marketer in a staffing agency
338 USD
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Needed SMM specialist, remote work
338 USD
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Looking for an SMM specialist
225 USD
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Instagram account promotion
609 USD
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We are looking for a videographer
451 USD
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