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Pavlo Motruk

Sleeping face
Pavlo hasn't been on the service for a long time.
But on Freelancehunt, there are also 1644 freelancers in category Social Media Advertising, who will professionally and timely complete a project of any complexity.

Ukraine Sumy, Ukraine
8 months 17 days back
Available for hire available for hire
on the service 5 years

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    Successful projects
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    Rating
    168

    Skills and abilities

    Programming

    Promotion

    Translation


    Writing

    Portfolio


    • Advertising on Facebook and Instagram

      Example of one of the projects
    • Retargeting to Buyers of Underwear

      Social Media Marketing (SMM)
      Retargeting to Buyers of Underwear — example of freelancer's portfolio work in category Social Media Marketing (SMM)
      The owners of online stores are well familiar with the problem of abandoned baskets when the user came to order, but something stopped him.The reasons for this are massive, but the question is how to not lose these people, because they are practically ready buyers.The solution is retargeting using a Facebook pixel, which is installed on the store’s website and then allows you to “go” refugees with advertising on the social network.This is what the marketers of the underwear manufacturer MeUndies did.They used a video advertising and a ring gallery of images to perform a retargeting of those who added goods to the basket and did not buy.Targeting to individually tailored audiences for 3 segments at the time of adding goods to the basket.A week, 2 weeks and from 15 to 30 days.Plus, MeUndies also segmented the audience by domestic (US) and foreign customers.For foreigners, a special offer was made to increase the volume of order to save on delivery.For the advertising campaign in general selected the most attractive images of products and photographs.Short memorable text + already familiar call to the Shop Now action (to go to the store, to the product card).MeUndies has set up an automatic ratio, optimized for a unique daily range.This strategy enabled companies to control the frequency of advertising display, as well as provided a minimum click price and cover the people most likely to make a purchase.The Results:

      ROI - 500% (6 times the return rate of advertising investments);
      Customer purchase price (CAC) is 80% lower than the plan.

    Activity

      Latest proposals 10
    Advertising on social networks
    89 USD
    Advertising on Instagram/Facebook Children’s Clothing Shop
    115 USD
    Set up and conduct targeted advertising
    111 USD
    Advertising on FB/Instagram
    89 USD
    Advertising campaigns on Facebook/Instagram
    89 USD
    I'm looking for an expert on setting advertising of the FBI in the US (e-commerce)
    178 USD
    Advertising of Meta Ads
    163 USD
    Sales via Facebook/instagram images for interior in Poland
    223 USD
    Target insta, telegram
    89 USD
    Targetologist
    89 USD