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CV
My name is Oleksandr Bielinskyi. I am the founder and CEO of Room15.Digital and SportStuff.com.ua, a lifestyle store for active people.
My core principle in work is simple: I do not aim to just meet expectations — I aim to exceed them. This applies both to my own standards and to the expectations of our clients. I believe this is what helps build strong partnerships and create results that genuinely move people and businesses forward.
For me, every project is a new challenge and an opportunity to grow. I pay attention to the details, take responsibility for the outcome, and see every task not just as work to be completed, but as part of a larger path of development.
A thoughtful approach, clear processes, transparency, and responsibility for the result are the foundation that turns ideas into real achievements.
Room15 Digital was built on these values — as a team that creates digital solutions capable of improving businesses and opening new opportunities for growth.
About Room15 Digital
Room15 Digital is an eCommerce Scaling Partner from Ukraine.
Since 2019, we have been providing technology solutions for eCommerce businesses of different sizes and levels of complexity.
Our team is based in Dnipro, Ukraine, and includes experienced product managers, business analysts, CRO designers, web developers, QA engineers, and DevOps specialists.
Over the years, we have delivered 150+ projects, built 15+ long-term partnerships, and gained more than 7 years of practical experience in digital product development.
Our Expertise
We build websites, eCommerce platforms, and automation systems for businesses focused on growth.
Our difference is that we do not work with eCommerce only from the contractor’s side. We also build and scale our own lifestyle store for active people — SportStuff.com.ua, which grows by 20%+ in monthly revenue.
This gives us a practical understanding of what an online business really needs: traffic, conversion, product structure, catalog growth, analytics, automation, stable infrastructure, and long-term scalability.
At the core of our approach is CRO based on the ESR model — gradual, systematic improvement of website conversion. We also build clear SLA processes and support SEM promotion across SEO, AEO, GEO, SERM, and Local SEO.
Whether you are a startup or an established company, we help create the technical foundation for your digital growth.
Our solutions:
- Increasing website conversion and revenue
- Improving marketing efficiency
- Scaling eCommerce platforms
- Launching or rebuilding digital products
- Building analytics and data systems
- Automating marketing and sales
Industries We Work With
Our main focus is eCommerce, especially in:
- longevity
- wellness
- biohacking
- beauty
- mental health
- personalized nutrition
- smart supplements
- digital health
- AI-powered wellness
We also work with:
- legal businesses
- movers
- digital marketing agencies
- medical projects
- brokers
- service businesses
- booking platforms
Key Services
Research & Discovery
We analyze the business, define the product vision, create prototypes, structure the technical requirements, and prepare the foundation for development.
UX/UI/CRO Design
We design interfaces focused on usability, clarity, and conversion. Our goal is to help online stores increase revenue by 20%+ through systematic conversion optimization.
Web & Software Development
We develop websites, eCommerce platforms, marketplaces, automation systems, and custom digital products.
SEM Promotion: SEO / AEO / GEO / SERM / Local SEO
We help businesses improve visibility, build trust, attract traffic, and prepare their digital presence for both search engines and AI-driven search.
Tech Stack
Design: UX/UI, CRO
Frontend: JavaScript, Vue.js, Nuxt.js, React.js, Next.js
Backend: PHP, Laravel, Yii2, Node.js, Python
CMS & eCommerce: WordPress, Shopify, OpenCart, Tamaranga
Cloud & DevOps: Nginx, Docker, Kubernetes, Hetzner, DigitalOcean, GoDaddy, Azure, Google Cloud, AWS
Why Clients Choose Us
- Full-cycle development — from concept to scaling
- Clear and structured processes
- Flexibility and experience with projects of different complexity
- Practical eCommerce experience from our own online store
- Focus on real business outcomes, not just task completion
- Long-term support and product evolution mindset
Our 5 Main Development Stages
- Technical requirements and prototyping
- UI/UX/CRO design
- Development and testing
- Project completion and launch
- Support and further development
We work so your business can deliver results while you stay focused on what matters most.
Available most days and for most of the day.
Expanding opportunities together.
Skills and abilities
Programming
Design & art
Promotion
Administration
Outsourcing & consulting
Portfolio
- All works 20
- Search Engine Optimization (SEO) 5
- Website Maintenance 1
- Online Stores & E-commerce 1
- Website Development 13
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TetrisPack
Search Engine Optimization (SEO)Results
Increased clots in 2 times in 3 months.
TetrisPack is a specialized store of packaging materials.
…
Traffic increased 1.5 times. The top-1 key queries were "Scottch with the logo" and "Buy scotch with the logo". They brought the first page of the queries: "Color Scotch", "Buy Scotch", "Transparent Scotch".
We continue to work on the project.
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The X-gear
Search Engine Optimization (SEO)Results
He received 52 requests in the Top-3 edition.
X-gear is an online shop of knives.
…
100 keywords (CS) were selected to promote. We brought out of them:
Top 1 – 15 KS;
Top 3 – 37 KS;
Top 10 – 31 Cs.
There are 17 words in the process.
#SEO-copy #SEO-text
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by YURHAB
Search Engine Optimization (SEO)Results
The number of traffic increased twice.
It was / it was
by 700th. of 1700th. Reviews
…
The statistics for the last 6 months and the previous.
JurHub is a marketplace of legal documents and a freelance of lawyer services.
by SEO
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The Service
Search Engine Optimization (SEO)Results
The number of traffic increased 30 times.
It was / it was
1000 / 30,000 views
…
ServiceinUA is a network of high-quality repair equipment.
What they did:
Audit
Technical optimization according to audit
A lot of duplicate pages.
- Created a lot of pages for the fullness of the site
Create a great expert blog.
Create profiles of feedback.
Increased semantic core.
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Minoxidil
Search Engine Optimization (SEO)Results
Increased the number of shows and clicks in 3 times.
It was / it was
7500 / 23000 views
… 200 / 550 clicks
Specialized store in hair and hair remedies, cosmetics, sports nutrition and vitamin complexes.
What they did:
The Audit
Technical optimization according to audit
Added metadata
Expand the structure of the store.
Create profiles of feedback.
Increased semantic core.
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Swaplance
Website DevelopmentSwaplance is a freelancer.The task is to create a stock exchange for freelancers.Process of work on the project:
1 .Creation of site architecture and roadmap project
Analyze the niche.
… Identify the needs of users.
Create a website plan.
- Choose CMS Tamaranga as the optimal software solution to meet all customer needs at the first stages of startup development
The 2ndDevelopment of Marketplace
They have developed an attractive design that satisfies modern users.
- Installed all the necessary modules from Tamaranga
- Connected fast authorization services in a personal office such as Facebook, Google, Linkedin
3 .Support and Updating
At this stage, users can already evaluate all the advantages of the new freelancer exchange and begin to use it to order services or search for items.We further technically update the site and add the necessary functionality according to the Roadmap.Results
At this stage, users can already evaluate all the advantages of the new freelancer exchange and begin to use it to order services or search for items.We further technically update the site and add the necessary functionality according to the Roadmap.#JS #PHP #API #Tamaranga #Web Design
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3000 USD Dymov Dental
Website DevelopmentDymov Dental is a private dental clinic in Odessa.Task: Create a dental clinic site that meets all the needs of potential customers and provides all the necessary information for dating the clinic.Process of work on the project:
1 .Create a website and roadmap project
Analyze the niche.
… Identify the needs of users.
Create and promote a website.
Create a SEO strategy
The 2ndDevelopment of the site
They have developed an attractive design that satisfies modern users.
- Made all the necessary software part for the full functioning of the site on all devices
- Structurate all the necessary information for potential customers
3 .SEO optimization and promotion
We have developed and implemented an effective SEO strategy that has increased the number of visits and records for treatment.
and 4.Support and Updating
At this stage, users can already evaluate all the advantages of the new legal marketplace and begin to use it to order services for the download/buy of documents.We further technically update the site and add the necessary functionality according to the Roadmap.Results
We have created a dentist clinic website that meets all the needs of users.There is now a long-term cooperation to advance the site through SEO and we have a lot of ideas to increase traffic and customer clinic.#JS #PHP #WordPress #Web Design #SEO
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TetrisPack
Website MaintenanceTetrisPack is a specialized store of packaging materials.The task is to update the look of the store to increase the conversion.Postup of update of the site:
1 .Design and Technical Optimization
They analyzed the site and made the UX/UI design more intuitive and attractive for users.
… - Optimize the order process in 2 clicks to improve the user experience
Optimize the load speed.
Optimize the convenience of the mobile version of the site
The 2ndSEO Audit and Optimization
We conducted an audit and implemented a basic SEO optimization that positively affected the user impression and increased the number of visits and sales.
3 .Support and Updating
Our team continues to work on support and optimization of the site to ensure its stability, speed and compliance with the latest requirements and the further growth of traffic.
Results
Thanks to these changes, sales on the site have grown.We are delighted to see how our work helps our customers develop and move forward.#PHP #Opencart #Web Design #Reconstruction #Commerce #SEO
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The Montowire
Website DevelopmentMontowire specializes in providing secure and efficient payment solutions adapted to the diverse needs of customers.
Posts on Vue.js
… #Laravel #PHP #Vue.js #SSR #MySQL
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Ventourio
Website DevelopmentVentourio is an international tourist operator.The task is to create a convenient website for a modern tour operator.Process of work on the project:
1 .Creation of site architecture and roadmap project
Analyze the niche.
… Identify the needs of users.
Create a website plan.
The 2ndDevelopment of the site
They have developed an attractive design that satisfies modern users.
- Made all the necessary software part for the full functioning of the site on all devices
3 .Integration of Systems
- Integrated services such as Booking to ensure the flexibility of the booking process and the maximum clarity for users.- Created a self-writing CMS for the convenience of processing all bookings
- Connected fast authentication services in a personal office such as Facebook, Google
and 4.Support and Updating
At this stage, users can already first evaluate all the advantages of the new tour operator and begin to use it to book a housing.We further technically update the site and add the necessary functionality according to the Roadmap.Results
We have created a real tourist resource.And although our cooperation does not end, and there is still a lot of work on technical support and optimization ahead, we are confident that Ventourio will be competing with us in the tourism sector.#Laravel #PHP #Vue.js #API #MySQL #Web Design
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Minoxidil
Online Stores & E-commerceMinoxidil is a specialized store for hair growth and hair loss, cosmetics, sports nutrition and vitamin complexes.Postup of update of the site:
1 .Design and Technical Optimization
They have conducted a site analysis and made UX/UI design more intuitive and attractive for users.
… - Technical optimization for accelerating registration and authorization on the site (added the function of authorization through social networks and using the SMS password);
- Optimize the process of ordering in 2 clicks to improve the user experience;
Optimize the load speed;
Optimize the convenience of the mobile version of the site.The 2ndSEO optimization and promotion
We have developed and implemented an effective SEO strategy that has increased the number of visits and sales.3 .Support and Updating
Our team continues to work on support and optimization of the site to ensure its stability, speed and compliance with the latest requirements and the further growth of traffic.Results
Thanks to these changes, sales on the site have grown significantly.We are delighted to see how our work helps our customers develop and move forward.#PHP #Opencart #Web Design
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13 000 USD Prospravu
Website DevelopmentProSpravu is a B2B and B2C platform on which you can find companies to cooperate.Mission: to create a universal center for business people and enterprises in Ukraine.Process of work on the project:
1 .Creation of site architecture and roadmap project
Analyze the niche.
… Identify the needs of users.
Create and promote the project.
- Choose CMS Tamaranga as the optimal software solution to meet all customer needs at the first stages of startup development
Create a SEO strategy
The 2ndDevelopment of Marketplace
They have developed a functional design that meets the needs of target users.
- Made all the necessary software part for the full functioning of the site on all devices
Basic SEO optimization of the site.
3 .Integration of Systems
Install CMS Tamaranga for data processing convenience
- Connected fast authentication services in a Google-type personal office
and 4.Support and Updating
We continue to promote SEO
Develop a marketing strategy.
We add new features to improve the user experience.
Results
At this stage, the customer has a finished product with traffic that attracts more and more users.We further add the necessary functionality, promote the platform in the network and gradually implement the monetization of the business.#JS #PHP #API #Tamaranga #Web Design #SEO
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15 000 USD Legal Freelance Exchange, Marketplace Yurhub
Website DevelopmentJurhab is a marketplace of legal documents and a freelance of lawyer services.The task is to create a marketplace for lawyers.Process of work on the project:
1 .Creation of site architecture and roadmap project
Analyze the niche.
… Identify the needs of users.
Create and promote a website.
- Choose the optimal software solution to meet all customer needs
The 2ndDevelopment of Marketplace
They have developed an attractive design that satisfies modern users.
- Made all the necessary software part for the full functioning of the site on all devices
3 .Integration of Systems
Install CMS Tamaranga for data processing convenience
- Connected fast authentication services in a personal office such as Facebook, Google
and 4.Support and Updating
At this stage, users can already evaluate all the advantages of the new legal marketplace and begin to use it to order services for the download/buy of documents.We further technically update the site and add the necessary functionality according to the Roadmap.Results
We have created a modern legal marketplace.And although our cooperation does not end, and there is still a lot of work on technical support and optimization ahead, we are sure that with us, JurHab will run competitors in the legal sector.#jQuery #PHP #Vue.js #API #Tamaranga #Web Design #SEO
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226 USD The X-gear
Website DevelopmentDescription in the work...
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226 USD Storeinua
Website DevelopmentDescription in the work...
Reviews and compliments on completed projects 8
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Real expert -
Craft master -
Quick answers -
First-class quality -
Nice communication -
High responsibility -
Great price -
Lightning fast
2 September 2025
23 USD
SEO analysis of the website's performance
thank you for the work, everything was quite simple in the explanation, breakdown of the project, and description of the next steps)
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1 November 2023
86 USD
Website development at OCStore
The assigned tasks are completed within the agreed time.
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31 October 2023
226 USD
Design and layer of several blocks for the marketplace
I am very happy with the work of Room15 on the Swaplance.com project. We had only the idea and understanding that the niche is quite complex and competitive, but together with the Room15 team in a half year we managed to find growth points, develop a project development strategy as a whole and we work together on the integration of the thought in life.
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5 May 2022
519 USD
Оптимизация скорости загрузки, Seo продвижение, улучшение конверсии са
Everything is very quality, fast, good feedback.
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29 April 2022
239 USD
SEO audit saitu na baze shopify
Dovolni auditom. Poluchili mnozhestvo sovetov po ulucheniju pokazatelei SEO, kotorije vnedrim na nash sait. Planirujem sotrudnichatj v budushem. Rekomendujem izpolnitelja!
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31 March 2022
257 USD
Shopify shop maintenance
Excellent quality and feedback
29 March 2022
81 USD
Shopify shop maintenance
Everything is done professionally and in time.
4 September 2020
489 USD
Create a website under the key.
The work was delivered in time, I liked it. Wishes have been submitted, as well as all directions before delivery, thank you and recommend!
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