Contextual Advertising · Online Stores & E-commerce
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147
600 USD
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115
B2B | Lead Cost Optimization
Online Stores & E-commerce
Result:
+176% to the number of conversions
24 leads for the period
Reduction of conversion cost by 76%
CPA: from ~900 UAH to ~215 UAH
The advertising model has been stabilized and prepared for further scaling.
750 USD
0
96
13.3 million UAH in turnover through Google Ads in a year
Online Stores & E-commerce
ROAS 1211% - stable for over 3 years.
E-commerce with high competition:
Dumping.
Seasonal declines.
But instead of chaotic scaling - a system:
- regular monitoring of metrics
- control of acceptable economics
- scaling only profitable…
