Task: Design of the facade for a tourist-cultural facility (cinema + shop + excursion center)
Location: Karlovy Vary, Czech Republic
Photos of the object are attached.
Object description:
The building includes several directions:
• Tourist cinema (a unique film about the city and region that is broadcast simultaneously in 4 languages),
• Shop with local products (thermal salt - main focus, souvenirs),
• Tour sales and various tourist services center.
One of the showcase blocks (with the RE/MAX logo) is not subject to redesign; please do not include it in the layout.
Task:
• Develop a facade design that harmoniously combines all directions: cinema / local products / excursions.
• The design should be either universal (visually understandable to tourists from all over the world) or include key inscriptions/elements in four languages: English, Czech, Russian, German.
• It is important to emphasize modernity, innovation (cinema), locality (products), and informativeness (excursions).
• Create layouts for window stickers, signs, possibly banners/elements on the facade (additional payment, according to your price).
Expected results:
• 2–3 design concepts (sketches are acceptable for approval of the direction).
• After approval — ready layouts for printing and installation.
• Additionally: recommendations on materials (experience with external design in the EU/Czech Republic is a plus, especially regarding compliance with rules and approvals, but this will be decided jointly).
Additional:
We are open to ideas on how to make the facade attractive to tourists. Priority is given to aesthetics, visibility, clarity, and uniqueness.
The building is not historic, does not impose special restrictions, but the design will be approved by the city hall. The list of outdoor advertising rules for this region will be sent to the candidate separately.
