Google Analytics 4 verification and configuration
Interaction with the product cards:
1) Click on the product card
2) Information on Products
Addition to the basket
4) Removal from the basket
5) check out (check out) - it is necessary to track also the amounts of orders, not only calls.6) Searching for goods
Procedure of orders:
Currently, one page checkout is used.There are two payment options that are placed on another site and then returned after successful placement.It is necessary to monitor:
1) successful ordering (rewarded to the last page - your order was successfully made
2) failure in ordering (these 2 stages of ordering have not gone).3) Click on delivery options
4) Click on payment options
It is necessary to identify the cause of the large coll- and abandoned baskets
Contact with the shop:
1) Contact through contact form
2) Calling
3) The Facebook
4) The Instagram
5) The WhatsApp
Page about us
7) page of delivery and payment options
8) Page of the Shop Rules
9) Foreign discount
You also need help in setting the reports so that you can understand the answers to the questions:
1 .From which channel the customer came (for the moment there is ads, Facebook, organic and two referral sites)
2ndCost of the Customer (How Much The Advertising Costs)
ThreeThe purchase price (the order sum)
4 .New customer or not.
and 5.LTV Customer
6 .Which pages of the site interact most (on us, delivery, contact form, etc.) - what information interests the customer more often
7 .What are the most popular payment options?What are the most popular delivery options?The 9.Which products are most frequently clicked?The 10.Which products are read in detail?What products are delivered in the basket?What products are removed from the basket?At what stage is the purchase interrupted?What is the cause of the abandoned basket?Please indicate prices for setting tags and reports separately.
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Riga