Given: Project idea with detailed description and goals.
Task: Develop a marketing plan for launching the project. Propose the best, most effective, and most economical way to attract the first users.
Emphasizing the need for a project plan that will be the basis for further work. No need to set up target advertising or take any other actions for now. Just the plan.
Therefore, a person is needed who can first analyze and create a marketing plan based on project data, which ultimately can help achieve desired results in the future!
The result of the work should be a document that will be the basis for further work related to launching the project in the future. The document structure will be discussed directly with the executor of this order.
Project Details:
Online application for the Delivery sector, designed to serve as a platform for individuals/businesses needing to deliver goods/products from point A to point B.
It will also serve as a marketplace for independent carriers who will carry out deliveries published by senders.
The project launch is planned to be carried out in 2 stages:
1. For the P2P market segment with the goal of attracting the maximum number of users (senders and carriers)
2. For the B2C market segment with the goal of attracting the business segment of the market that potentially stands to benefit from using this service.
