Hello! I need a little help.

• First simple task - remove unnecessary Margin/Padding or show how to create a completely empty theme (I have unnecessary white spaces between sections) on WP / Elementor since I only have images. The landing page is SUPER simple (1 page) = my images with texts. And there will be a form between them.

• Connect Meta (Facebook) Pixel to the WP landing page.

• Create an advertising account and set up the pixel accordingly.

• Attach the Lead event to 3 forms (1 email field), the same Input Email form three times, after every 2 images on the site.

• Show in Ads Manager where to view mobile/PC and iOS/Android.

• Show where e-mails are stored in the admin panel.

• Conduct a manual test (from my/your device, go through the link + leave an email) and explain how to repeat it for new forms.

• Launch a test advertisement for my creative (target audience/geo will be provided) and show - impressions/clicks/visits, that the pixel is tracking everything.

• + Record a video instruction (creating and connecting Meta Pixel to the WP form, creating an Advertising account), so that tomorrow I can repeat this myself from another Facebook account and another WP site.

Initial Data

• WP landing: 1 page, 6 images.

• 3 identical forms. Fluent Forms is already installed (another plugin can be used if you know a free one).

Executor's Tasks

• Install/setup Pixel through my Ads Manager (I will provide Facebook Account).

• Attach Lead to successful submission of each form (without duplicates), transmit.

• Check in Events Manager → Test Events (see PageView and Lead).

• Show in Ads Manager: Breakdown → Impression device (mobile/PC) and Platform & device (iOS/Android).

• Show Fluent Forms → Entries (storage of applications).

• Briefly show how to add another such form/event by oneself.

• Launch a test campaign: create a campaign with the goal of Leads → Website, select the optimization event Lead, upload my image creative, set my target audience/geo, click start and show where to view impressions/clicks/visits in real time.

Plugins (optional)

• Meta Pixel for WordPress (official) or PixelYourSite.

• Forms: we stick with Fluent Forms (or any other working one at your discretion!).

Acceptance Criteria

• The pixel is active, PageView is visible.

• Lead comes from each form, without double triggers.

• In Ads Manager, breakdowns for mobile/PC and iOS/Android are available.

• I see the e-mail in the admin panel.

• There is a mini-instruction (2–3 steps/screens) on breakdowns in Ads Manager.

• Enable Advanced Matching and/or Conversions API.

• Do not track the logged-in admin (so my visits do not clutter the data).

• Test advertisement launched: impressions/clicks/visits are visible for my creative, PageView/Lead are recorded in Events Manager. It may take 1-2 days for impressions, clicks, and emails to start coming in. (we will set the budget to $5-10 per day)

Format

• I will provide access to my FB + WP.

• Record an instruction for me (or show and explain during a call, I will record it myself on OBS).