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Volodymyr Cholovskyi
11 February
✅ Що вже підготовлено з мого боку
- Двомовний лендинг по темі оформлення робочої візи в Польщу: структура, оффери, форми заявок, УТП, FAQ, відгуки, контакти — сторінка повністю готова до запуску трафіку.
- Заявки з форми надходять у Telegram (важливо коректно повʼязати це з подіями та конверсіями в аналітиці).
- Частково зібрані ключові запити та є чорнові варіанти текстів оголошень під нішу візової підтримки.
- Складено список переваг сервісу, який можна використати в оголошеннях і розширеннях.
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Volodymyr Cholovskyi
11 February
📋 Звітність (обовʼязково)
День 2–3 (стартовий документ):
- Структура кампаній (скріншот або короткий опис).
- Семантичне ядро з прогнозом.
- Початковий список мінус-слів.
- Тексти оголошень.
День 7 (перший проміжний звіт):
- Основні метрики: покази, кліки, CTR, CPC, витрачений бюджет.
- Які оптимізації вже проведено.
День 14 (другий проміжний звіт):
- Динаміка CPA та CR.
- Що працює / що не працює.
- Які коригування стратегії запропоновано.
День 30 (фінальний звіт):
- Розрахунок CPA (вартість заявки) та CR (конверсія).
- Підсумкова динаміка за період.
- Рекомендації для масштабування або зміни стратегії.
🔍 Критерії оцінки якості роботи
- Технічна коректність: кампанії без помилок, конверсії коректно рахуються в Google Ads, дані в GA4 не суперечать фактичним заявкам.
- Логіка структури: зрозуміла структура кампаній, релевантні оголошення під групи ключів, орієнтовний CTR для Search від 2–3%+.
- Робота з мінус-словами: активна чистка нерелевантних запитів, постійний процес оптимізації, а не «запустили і чекаємо».
- Комунікація та прозорість: виконавець пояснює, що і навіщо робить, дає аргументовані рекомендації, не обіцяє гарантій, але працює на KPI.
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Volodymyr Cholovskyi
11 February
📊 Орієнтири на тест (це цілі, а не гарантії)
- Вартість заявки (CPA): до 300 грн.
- Конверсія лендингу (CR): від 3%.
Кількість лідів: узгоджується після детального аналізу ніші та запитів.
❗️ Важливо
- 30 днів розглядаю як тестово-оптимізаційний період.
- Очікую: коректно зібрану систему, зрозумілу динаміку та базу для подальшого масштабування або зміни стратегії.
🤝 Умови співпраці (детальніше)
- Перше обговорення — через Google Meet з увімкненою камерою (після активації сейфу). Для мене це питання довіри.
- Початкове спілкування — тільки в особистих повідомленнях на Freelancehunt, оплата — виключно через сейф.
- Очікую регулярну комунікацію та оперативні відповіді в процесі ведення кампаній.
- Підтримую використання AI-інструментів, та розраховую на адекватні ставки з урахуванням економії часу.
- Працюю тільки з виконавцем, який особисто веде проєкт, без передачі роботи третім особам.
Current freelance projects in the category Contextual Advertising
Hello. I am looking for an experienced PPC specialist to launch and manage Google Ads campaigns. The launch of the new website is planned for a few weeks from now. I want to choose a contractor and evaluate their approach to the project. I provide: link to the current website - https://www.bostontms.org/ (it's terrible, I know) link to the folder with all CSV exports from the current Google Ads account https://drive.google.com/drive/folders/1vBwdlFTvnGf3kJg41kCMf56zz_vgZ9Ul?usp=sharing additional screenshots or information if needed. Please analyze the account and respond: what major mistakes do you see; what should be changed first; is it advisable to launch ads specifically for this project; should we wait for the launch of the new version; do you know how to formulate messages in Google Ads for the topic of TMS (Transcranial Magnetic Stimulation), treatment of depression, and other mental disorders; what estimated CPC do you expect after proper optimization; how many clicks can be obtained with a budget of $500; what budget would you recommend to start; the cost of your services for setup and monthly management of ads. Requirements for the contractor: confirmed experience specifically with Google Ads (not website creation, not SEO); preferably experience in PPC in the medical field; understanding of Google Ads policies regarding medical advertising and sensitive topics; experience in writing ads that pass moderation and meet Google’s requirements. Without confirmed successful experience in PPC, I will not be able to consider your application. Sorry. If the first month is successful, we plan to continue PPC for at least 3 months and beyond. I am setting a test budget of 1000 UAH, your budget will be discussed separately.
Looking for an experienced specialist in Google Analytics 4 (GA4) and Google Tag Manager (GTM) for complete setup of analytics for a company website focused on repair and construction services. Website https://www.pabloremodelinggroup.com What needs to be done Fully check the current GA4 setup. Configure Google Tag Manager. Set up all necessary events and conversions. Set up tracking for: submissions of all forms; clicks on the Book Now / Book Here buttons; clicks on the Request Consultation button; clicks on the phone number; clicks on email; transitions to WhatsApp (if available); transitions to Facebook and Instagram; viewing key pages; scroll depth; time spent interacting with the site; other important events needed for analyzing user behavior. Additionally Check the correctness of all events. Set up conversions in GA4. Prepare analytics for further launching of Google Ads. If necessary, provide a list of technical improvements for the developer (if any events cannot be set up without changing the site code). Important A specialist specifically in GA4 and GTM is needed. Experience in setting up analytics for service companies (repair, construction, home services) is preferred. In your response, please indicate: examples of similar projects; cost of work; deadlines for completion. ⸻ P.S. If some necessary events cannot be set up without modifications to the site, please specify what changes will need to be made by the developer. It is important for me to receive a fully functioning analytics system right away, not just a basic setup. If you believe the required scope of work differs, please state your cost and explain what exactly will be included in the setup.
I'm looking for an experienced Google Ads specialist who has a successful track record of setting up advertising for construction companies in France. About the company The company is engaged in renovations and restoration of apartments and houses. We primarily operate in the Auvergne-Rhône-Alpes region (Lyon and surrounding area). Tasks Need to: Conduct a competitor analysis. Select the most effective keywords. Create the structure of the advertising account. Set up Google Ads search campaigns. Set up Performance Max (if needed). Set up remarketing. Connect Google Analytics 4 and Google Tag Manager. Set up conversion tracking (calls, forms, applications). Optimize campaigns to achieve the maximum number of quality leads. Set up geotargeting only for the required region of France. Provide recommendations for improving the website to increase conversion. Goal To receive the maximum number of quality applications from clients looking for: apartment renovations; house renovations; office renovations; commercial premises; large projects with a budget from €20,000 to €100,000 and more. Requirements for the contractor At least 5 years of experience with Google Ads. Presence of successful cases in the construction or renovation sector. Understanding of the French market. Ability to scale advertising campaigns. Google Ads certification is preferred. In your response, please send: Examples of your projects. What results you have achieved. Estimated advertising budget that you recommend. Cost of your services (setup and monthly management).
Conduct a niche and competitor analysis to identify key queries. Prepare the structure of the advertising campaign. Compose and test the ads. Launch the campaign considering the budget and project goals.
Format: project work (with the prospect of transitioning to permanent employment) Market: Ukraine Niche: e-commerce and lead generation Project Description An experienced Google Ads specialist is needed to work on a project in the field of e-commerce and lead generation primarily in the Ukrainian market. At the first stage, this is a one-time (project) job: to conduct an audit of the current advertising (or account, if it already exists) and prepare a detailed promotion plan. If the collaboration is successful and the results are satisfactory, we plan to transition to permanent cooperation with regular workload. What Needs to Be Done Audit of the Google Ads account (if campaigns are already running): structure of campaigns, ad groups, keywords; quality of ads, extensions, landing pages; targeting, bids, budgets settings; analysis of conversions and tracking quality (Google Analytics/GTM, goals, e-commerce tracking); identification of problem areas and growth points. Promotion strategy: structure of future campaigns (Search, Shopping/Performance Max, remarketing, etc. — depending on specifics); recommendations on semantics, USP, landing pages; estimated budget and forecast of results (leads/sales, CPL/CPA); step-by-step launch plan. Present the results in the form of a document with clear conclusions and recommendations. Requirements Proven experience with Google Ads of 2+ years, preferably specifically in e-commerce and/or lead generation. Experience auditing others' accounts — ability to quickly understand the structure and find "bottlenecks". Understanding of Google Analytics 4, cross-analytics, e-commerce tracking. Experience working with the Ukrainian market (audience specifics, competition, seasonality). Ability to present results in a structured manner — not just "numbers", but a clear action plan. Experience with Performance Max and Google Merchant Center will be a plus. Conditions There is an automated technology that simplifies preparation by 5-7 times (we will teach you how to do it quickly) Payment — for each project (discussed with the candidate, please indicate your rate in the response). Deadline — to be discussed, approximately 1–2 working days. With successful collaboration — transition to permanent cooperation with regular workload (campaign management, optimization, reporting). How to Respond In your response, please indicate: a brief description of relevant experience (e-commerce/lead gen); 1–2 cases with results (can be anonymized or links to portfolio); your cost for the audit + plan; whether you are interested in the prospect of permanent cooperation.